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What are some great community marketing tips for leasing apartments?

I am a leasing agent and I have to work every Saturday until our occupancy is 95%. Currently, it is 88.6%. We have faxed fliers to apartment locators and our property has kept rent rates the same for current residents. What can us leasing agents do? We need help!!

Public Comments

1. post to craigslist.com
2. You can make sure that you have cheap move in rates such as $99 down or nothing down. Also make sure that your first year or at least first 6 months or so is under a great promo. And look at complexes around you and see what they are offering and prices, and how you compare. Utilities included in rent are a plus. Now I will give you a list of little things you can do incase the things I've already mentioned are not within your power... Offering current residents large referral bonuses (like $300+) Placing your site on Rent.com When your potentials come in, have some coffee and cookies ready Make sure your model apts. are stylish and realistic, also "staged" Don't be too "salesman" like, don't be pushy, just helpful Free flat screen TV with new lease? Lenient with credit, especially in this market when a lot of ppl are suffering...just get a month up front to protect your company. Place ads at colleges Also on Craigslist Good luck. I am a regular apartment hopper :) I finally found one that I love and hopefully will stay for at least a few years. The things I've listed for you are things I look for when picking an apartment. A huge turnoff is a large deposit required. Thats not attainable for many apartment goers such as myself. I go to college so I am living check to check but have a perfect rental history for 5 years straight. Anyways, just be professional and helpful, make sure you are the best for the money! Good luck.